Our Services

Overview of Our Offerings

At Hendriks & Associates, we offer a comprehensive suite of services designed specifically for the horse racing industry. Our solutions combine cutting-edge technology with deep industry expertise to deliver measurable results.

AI consultant reviewing predictive data models on a laptop – artificial intelligence strategy and analytics for business growth in thoroughbred horse racing and breeding

Our AI consulting services provide comprehensive guidance on artificial intelligence integration for racing organizations. We work closely with your team to:

  • Develop custom AI strategies aligned with your organization's goals

  • Identify high-impact applications of AI in your racing operations

  • Guide the implementation of AI solutions with minimal disruption

  • Train your team on leveraging new AI tools effectively

AI Consulting

Futuristic data visualization interface with illuminated geometric structures and analytics display – abstract tech for data-driven insights for thoroughbred horse racing and breeding

We deliver research-driven insights to help equine businesses make smarter, more informed decisions. Our analytics services include:

  • Conducting market research to identify trends, opportunities, and gaps

  • Analyzing state-bred program participation and outcomes

  • Creating comprehensive reports with clear, actionable recommendations

  • Supporting strategic planning with data-backed insights tailored to your goals

Data Analytics

Team collaboration on website performance and digital optimization strategies – female professionals in tech consulting environment for thoroughbred horse racing and breeding

Our marketing and digital optimization services help racing organizations enhance their digital presence and marketing effectiveness through data-driven strategies. We provide:

  • Data-driven marketing strategies tailored to racing audiences

  • Digital presence optimization for maximum engagement

  • Social media strategy development and execution

  • ROI tracking and performance analytics for marketing campaigns

Digital Optimization